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Public Relations Toolsback to FrontPage
AALL Public Relations Committee
AALL Continuing Professional Education Programs
Video recording presents the marketing of law library services, resources and collections via wrapped e-mails; electronic newsletters; sharing information via the social networking site, del.ic.ious; creating current awareness with RSS feeds; and reviews various desktop publishing software. Acquisition of information for newsletters, as well as the creation of current awareness resources, are also discussed. AALL Members Only Date: July 15, 2008
AALL Spectrum Articles
Public speaking skills are key to successful public relations by Cindy Spohr AALL Spectrum, November 2009, vol. 14, no. 2
Public Relations: Takin' It to the Streets Look to your fellow librarians for great outreach ideas by Bret N. Christensen AALL Spectrum, May 2009, vol. 13, no. 7
Let’s Give Them Something to Talk About Word of mouth is an important campaign to add to your marketing mix by Cindy Spohr AALL Spectrum, May 2008, vol. 12, no. 7
Change at the social-networking juggernaut creates new opportunities for law library outreach by Jennifer L. Behrens AALL Spectrum, April 2008, vol. 12, no. 6
Four steps to creating an online tour to promote your library by Bret N. Christensen AALL Spectrum, March 2008, vol. 12, no. 5
Leading Landlords to the Law Library How to use ALA’s @ your library® campaign as an outreach tool to local communities by Marcia L. Dority Baker AALL Spectrum, February 2008, vol. 12, no. 4
Promote Your Electronic Resources How to get more bang for your e-resource buck by Shawn G. Nevers AALL Spectrum, April 2007, vol. 11, no. 6
Hot to promote your library for under $50 by Bret N. Christensen AALL Spectrum, December 2006, vol. 11, no. 3
Use History and Holidays to Market Your Library Draw people into your library with celebrations and displays by Julie Jones AALL Spectrum, July 2006, vol. 10, no. 9
Use Best Practices to Promote Your Library Four basic principles to ensure you PR success by Adeen Postar AALL Spectrum, May 2006, vol. 10, no. 7
More AALL Spectrum Public Relations Column articles
Display Resources
Practicing Law Librarianship: Thinking Outside the (Glass) Box Library displays in the digital age publicize faculty accomplishments on a digital monitor by Susanna Leers AALL Spectrum, March 2009, vol. 13, no. 5
Displays: All That You Have To Offer In Your Library The Art Of Deciding Topics And Arranging Displays In Your Law Library by Astrid Emel LAW LINES, Fall 2007, vol. 31, no. 1, page 4
PDL'S Public Displays of Law Library Books Blog by Astrid Emel & Rosemary LaSala
Additional Resources
Networking is key to navigating recession by Ari L. Kaploan National Law Journal, March 2, 2009
Take Proactive Steps to Avoid a Layoff by Stacy Humphries and Elaine Makris Williams Texas Lawyer, March 2, 2009 |
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